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Virtual social facilitation

Brief Presentation: The mere presence of another has been found to have an effect on a participant’s task performance. This effect has been termed social facilitation. Social facilitation effects are observed by examining the performance of participants performing simple and complex tasks. Performance and accuracy are facilitated for simple tasks and inhibited for complex tasks when a participant is in the presence of another, compared to when a participant is alone. The vast majority of previous studies on social facilitation have examined the effects of the actual, instructed or imagined presence of a human being on cognitive performance, but only very few studies have investigated whether this effect extends to non-human agents like avatars, computers or robots. This report aims to redact a state of art on virtual social facilitation to direct the next steps of future research.

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Virtual Social Facilitation